{"id":6849,"date":"2024-02-28T15:30:42","date_gmt":"2024-02-28T15:30:42","guid":{"rendered":"https:\/\/www.lairdandpartners.com\/?page_id=6849"},"modified":"2024-02-28T15:30:42","modified_gmt":"2024-02-28T15:30:42","slug":"ppc-management-services","status":"publish","type":"page","link":"https:\/\/www.lairdandpartners.com\/ppc-management-services\/","title":{"rendered":"PPC Management Services"},"content":{"rendered":"<style>.kb-row-layout-id6849_24b936-2c > .kt-row-column-wrap{align-content:center;}:where(.kb-row-layout-id6849_24b936-2c > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:center;}.kb-row-layout-id6849_24b936-2c > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:var( --global-content-width, 1190px );padding-left:var(--global-content-edge-padding);padding-right:var(--global-content-edge-padding);padding-top:var(--global-kb-spacing-xxl, 5rem);padding-bottom:var(--global-kb-spacing-xxl, 5rem);grid-template-columns:minmax(0, calc(50% - ((var(--global-kb-gap-md, 2rem) * 1 )\/2))) minmax(0, calc(50% - ((var(--global-kb-gap-md, 2rem) * 1 )\/2)));}.kb-row-layout-id6849_24b936-2c > .kt-row-layout-overlay{opacity:1;}@media all and (max-width: 1024px){.kb-row-layout-id6849_24b936-2c > .kt-row-column-wrap{padding-top:var(--global-kb-spacing-3xl, 6.5rem);padding-bottom:var(--global-kb-spacing-3xl, 6.5rem);grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id6849_24b936-2c > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id6849_24b936-2c alignfull has-theme-palette8-background-color kt-row-has-bg wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-row kt-mobile-layout-row kt-row-valign-middle kb-theme-content-width\">\n<style>.kadence-column6849_6def22-eb > .kt-inside-inner-col{padding-right:var(--global-kb-spacing-3xl, 6.5rem);}.kadence-column6849_6def22-eb > .kt-inside-inner-col,.kadence-column6849_6def22-eb > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column6849_6def22-eb > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column6849_6def22-eb > .kt-inside-inner-col{flex-direction:column;}.kadence-column6849_6def22-eb > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column6849_6def22-eb > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column6849_6def22-eb{position:relative;}@media all and (max-width: 1024px){.kadence-column6849_6def22-eb > .kt-inside-inner-col{padding-right:0px;flex-direction:column;}}@media all and (max-width: 1024px){.kadence-column6849_6def22-eb{text-align:center;}}@media all and (max-width: 767px){.kadence-column6849_6def22-eb > .kt-inside-inner-col{flex-direction:column;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column6849_6def22-eb kb-section-dir-vertical inner-column-1\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading6849_5cdec4-24, .wp-block-kadence-advancedheading.kt-adv-heading6849_5cdec4-24[data-kb-block=\"kb-adv-heading6849_5cdec4-24\"]{margin-top:0px;margin-bottom:var(--global-kb-spacing-lg, 3rem);font-size:var(--global-kb-font-size-xl, 3rem);line-height:1.2;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading6849_5cdec4-24 mark, .wp-block-kadence-advancedheading.kt-adv-heading6849_5cdec4-24[data-kb-block=\"kb-adv-heading6849_5cdec4-24\"] mark{font-style:normal;color:#f76a0c;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}@media all and (max-width: 1024px){.wp-block-kadence-advancedheading.kt-adv-heading6849_5cdec4-24, .wp-block-kadence-advancedheading.kt-adv-heading6849_5cdec4-24[data-kb-block=\"kb-adv-heading6849_5cdec4-24\"]{text-align:center!important;}}<\/style>\n<h1 class=\"kt-adv-heading6849_5cdec4-24 wp-block-kadence-advancedheading has-theme-palette-3-color has-text-color\" data-kb-block=\"kb-adv-heading6849_5cdec4-24\"><strong>Drive More Traffic and Sales With LairdandPartners&#8217; PPC Management Services | #1 Pay-Per-Click Advertising Agency<\/strong><\/h1>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading6849_dc5175-f5, .wp-block-kadence-advancedheading.kt-adv-heading6849_dc5175-f5[data-kb-block=\"kb-adv-heading6849_dc5175-f5\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading6849_dc5175-f5 mark, .wp-block-kadence-advancedheading.kt-adv-heading6849_dc5175-f5[data-kb-block=\"kb-adv-heading6849_dc5175-f5\"] mark{font-style:normal;color:#f76a0c;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}@media all and (max-width: 1024px){.wp-block-kadence-advancedheading.kt-adv-heading6849_dc5175-f5, .wp-block-kadence-advancedheading.kt-adv-heading6849_dc5175-f5[data-kb-block=\"kb-adv-heading6849_dc5175-f5\"]{text-align:center!important;}}<\/style>\n<p class=\"kt-adv-heading6849_dc5175-f5 wp-block-kadence-advancedheading has-theme-palette-4-color has-text-color\" data-kb-block=\"kb-adv-heading6849_dc5175-f5\">As an award-winning pay-per-click management agency, LairdandPartners specializes in creating high-converting PPC marketing campaigns that deliver unmatched ROI. With over 15 years of experience running successful search advertising campaigns, our PPC experts have proven strategies and optimization techniques to help your business acquire more customers and increase bottom-line profits.<\/p>\n<\/div><\/div>\n\n\n<style>.kadence-column6849_95b669-39 > .kt-inside-inner-col,.kadence-column6849_95b669-39 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column6849_95b669-39 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column6849_95b669-39 > .kt-inside-inner-col{flex-direction:column;}.kadence-column6849_95b669-39 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column6849_95b669-39 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column6849_95b669-39{position:relative;}@media all and (max-width: 1024px){.kadence-column6849_95b669-39 > .kt-inside-inner-col{flex-direction:column;}}@media all and (max-width: 767px){.kadence-column6849_95b669-39 > .kt-inside-inner-col{flex-direction:column;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column6849_95b669-39 inner-column-2\"><div class=\"kt-inside-inner-col\">\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"920\" height=\"614\" src=\"https:\/\/brandbuddee.com\/wp-content\/uploads\/2022\/02\/StartingABusiness-920x614-1.jpg\" alt=\"Digital Marketing Company\" class=\"wp-image-6270\" title=\"\" srcset=\"https:\/\/www.lairdandpartners.com\/wp-content\/uploads\/2022\/02\/StartingABusiness-920x614-1.jpg 920w, https:\/\/www.lairdandpartners.com\/wp-content\/uploads\/2022\/02\/StartingABusiness-920x614-1-300x200.jpg 300w, https:\/\/www.lairdandpartners.com\/wp-content\/uploads\/2022\/02\/StartingABusiness-920x614-1-768x513.jpg 768w, https:\/\/www.lairdandpartners.com\/wp-content\/uploads\/2022\/02\/StartingABusiness-920x614-1-600x400.jpg 600w\" sizes=\"(max-width: 920px) 100vw, 920px\" \/><\/figure>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id6849_bc744c-41 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id6849_bc744c-41 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id6849_bc744c-41 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:var( --global-content-width, 1190px );padding-left:var(--global-content-edge-padding);padding-right:var(--global-content-edge-padding);padding-top:var(--global-kb-spacing-xxl, 5rem);padding-bottom:var(--global-kb-spacing-xxl, 5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id6849_bc744c-41 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id6849_bc744c-41 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id6849_bc744c-41 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id6849_bc744c-41 alignnone has-theme-palette9-background-color kt-row-has-bg wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top kb-theme-content-width\">\n<style>.kadence-column6849_3dba80-1c > .kt-inside-inner-col,.kadence-column6849_3dba80-1c > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column6849_3dba80-1c > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column6849_3dba80-1c > .kt-inside-inner-col{flex-direction:column;}.kadence-column6849_3dba80-1c > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column6849_3dba80-1c > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column6849_3dba80-1c{position:relative;}@media all and (max-width: 1024px){.kadence-column6849_3dba80-1c > .kt-inside-inner-col{flex-direction:column;}}@media all and (max-width: 767px){.kadence-column6849_3dba80-1c > .kt-inside-inner-col{flex-direction:column;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column6849_3dba80-1c\"><div class=\"kt-inside-inner-col\"><style>.kb-row-layout-wrap.wp-block-kadence-rowlayout.kb-row-layout-id6849_73831b-f4{margin-bottom:var(--global-kb-spacing-xl, 4rem);}.kb-row-layout-id6849_73831b-f4 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id6849_73831b-f4 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id6849_73831b-f4 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;grid-template-columns:minmax(0, calc(80% - ((var(--global-kb-gap-md, 2rem) * 1 )\/2))) minmax(0, calc(20% - ((var(--global-kb-gap-md, 2rem) * 1 )\/2)));}.kb-row-layout-id6849_73831b-f4 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id6849_73831b-f4 > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id6849_73831b-f4 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id6849_73831b-f4 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-left-golden kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column6849_fe5da6-d9 > .kt-inside-inner-col,.kadence-column6849_fe5da6-d9 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column6849_fe5da6-d9 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column6849_fe5da6-d9 > .kt-inside-inner-col{flex-direction:column;}.kadence-column6849_fe5da6-d9 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column6849_fe5da6-d9 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column6849_fe5da6-d9{position:relative;}@media all and (max-width: 1024px){.kadence-column6849_fe5da6-d9 > .kt-inside-inner-col{flex-direction:column;}}@media all and (max-width: 767px){.kadence-column6849_fe5da6-d9 > .kt-inside-inner-col{flex-direction:column;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column6849_fe5da6-d9\"><div class=\"kt-inside-inner-col\">\n<h2 class=\"wp-block-heading\"><strong>The Power of Pay Per Click Advertising for Immediate Growth!<\/strong><\/h2>\n\n\n\n<p>Pay per click (PPC) advertising allows you to display your ads to the most relevant searchers and precisely track conversions generated by your campaigns. As a highly targeted form of digital marketing, PPC delivers instant results by driving qualified visitors straight from the search results to your website or landing pages.<\/p>\n\n\n\n<p>With PPC management from LairdandPartners, you can:<\/p>\n\n\n\n<ul>\n<li>Get your brand seen by high-intent searchers on Google within minutes of launching a campaign<\/li>\n\n\n\n<li>Display text ads, shopping ads, remarketing ads, and YouTube ads to reach customers across multiple platforms<\/li>\n\n\n\n<li>Only pay when someone clicks your ad, with full control over your costs<\/li>\n\n\n\n<li>Track conversions throughout the customer journey to determine your return on investment (ROI)<\/li>\n\n\n\n<li>Make data-based optimizations to improve campaign performance<\/li>\n<\/ul>\n\n\n\n<p>By leveraging our team\u2019s expertise in pay-per-click advertising, we make it simple to turn your ad spend into revenue fast. We handle all the heavy lifting so you can focus on running your business while we scale your profits.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>The LairdandPartners Difference: Our Proven Pay-Per-Click Management Formula<\/strong><\/h2>\n\n\n\n<p>What sets LairdandPartners apart in PPC management is our relentless focus on fueling ROI through conversions. Our secret sauce is an algorithmic approach that combines creativity with statistical analysis for optimum performance.<\/p>\n\n\n\n<p>As a Premier Google Partner agency, we utilize the most advanced PPC optimization tools to find profitable new keywords, craft high-converting ad copy, lower your cost per acquisition, and maximize your return on ad spend.<\/p>\n\n\n\n<p>Our strategic process includes:<\/p>\n\n\n\n<ol>\n<li>Conducting a comprehensive audit of your existing PPC accounts and campaigns<\/li>\n\n\n\n<li>Identifying the main opportunities to improve relevance, drive more conversions, and decrease costs<\/li>\n\n\n\n<li>Implementing ongoing split testing of ad variations to increase CTR<\/li>\n\n\n\n<li>Optimizing landing pages to reduce bounce rates<\/li>\n\n\n\n<li>Monitoring search term performance to optimize targeting<\/li>\n\n\n\n<li>Managing bids with automation to maximize conversions<\/li>\n\n\n\n<li>Providing weekly customized performance reports<\/li>\n<\/ol>\n\n\n\n<p>By leveraging our proven methodology refined over 15+ years, we simplify PPC campaign management while extracting the maximum return on investment from your campaigns month after month.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Complete Suite of Pay-Per-Click Advertising Services<\/strong><\/h2>\n\n\n\n<p>As a full-service PPC management agency, LairdandPartners offers a comprehensive suite of search advertising solutions. Our extensive list of PPC services includes:&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Pay-Per-Click Campaign Setup and Management<\/strong><\/h3>\n\n\n\n<p>At LairdandPartners, our dedicated PPC experts will strategically set up and manage customized campaigns across Google Ads and the Bing Ads platform. We&#8217;ll select the ideal campaign settings and structures tailored to your business objectives.&nbsp;<\/p>\n\n\n\n<p>Whether your goal is generating leads, acquiring local sales, or e-commerce, we&#8217;ll build and optimize pre-qualified traffic campaigns designed for your niche.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Keyword Research<\/strong><\/h3>\n\n\n\n<p>Using advanced tools such as<a href=\"https:\/\/ads.google.com\/intl\/en_pk\/home\/tools\/keyword-planner\/\" target=\"_blank\" rel=\"noopener\"> <\/a>Google Keyword Planner, Moz,<a href=\"https:\/\/www.semrush.com\/\" target=\"_blank\" rel=\"noopener\"> <\/a>SEMRush, and our proprietary analytics platform, our team will identify the highest potential keywords and closely related semantic variations.<\/p>\n\n\n\n<p>Using meticulous analysis of historical metrics and predictive modeling, we determine the optimal mix of short-tail, mid-tail, and long-form phrases likely to attract qualified visitors. Ongoing expansion, daily checks, and optimization further enhance relevance for more clicks and conversions over the campaign lifetime.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Search Ads, Display Ads, and Remarketing Ads<\/strong><\/h3>\n\n\n\n<p>LairdandPartners develops targeted, engaging ads personalized to your offerings and audience. Our dynamic ad copy resonates with searchers while appealing display formats grab their attention. We specialize in writing compelling, benefit-focused calls to action with contextually relevant ad extensions for increased visibility.&nbsp;<\/p>\n\n\n\n<p>We also carry ongoing split testing to determine what motivates your users to click; this helps us improve your CTR and lower the CPA. Further down the funnel, our customized remarketing ads remind prospects and bring site abandons back to purchase.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Landing Page Design<\/strong><\/h3>\n\n\n\n<p>We build dedicated, high-converting landing pages tailored specifically to your PPC traffic. By providing relevant and compelling info to each visitor matched with your ad messaging, we shorten the path to lead or sale. Our UX design experts optimize page speed while emphasizing ease of conversion tasks. Forms, calls to action, and layout are strategically constructed to prompt users positively through micro-conversions that build intent.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Bid Management<\/strong><\/h3>\n\n\n\n<p>Our sophisticated bid management maximizes your campaign\u2019s reach and performance. Our analysts actively adjust bids in relation to product category demand and conversion value during peak vs off-peak periods for optimized efficiency.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Detailed Reporting and Analytics<\/strong><\/h3>\n\n\n\n<p>We provide intuitive, interactive reporting detailing granular PPC metrics, and share actionable insights into the recent trends and strategic recommendations. We drill into your keyword and landing page heat maps. Our comprehensive yet user-friendly analysis empowers you to make smart management decisions.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>The Benefits of PPC Campaign Management with LairdandPartners!&nbsp;<\/strong><\/h2>\n\n\n\n<p>LairdandPartners makes it simple and stress-free to leverage the power of paid search. As your outsourced PPC management team, we handle everything required to make your ad campaigns successful month after month.<\/p>\n\n\n\n<p>The benefits our clients experience include:<\/p>\n\n\n\n<p><strong>\u2b50<\/strong><strong> Increased Leads &amp; Sales:<\/strong>&nbsp;<\/p>\n\n\n\n<p>With higher ad relevance, conversion-focused copy, and improved landing pages, your PPC traffic drives more leads and sales.<\/p>\n\n\n\n<p><strong>\u2b50 Enhanced Brand Visibility:<\/strong>&nbsp;<\/p>\n\n\n\n<p>More exposure for your brand across high-ranking search engine placements builds brand awareness among prospective customers.<\/p>\n\n\n\n<p><strong>\u2b50 Improved Lead Quality:<\/strong>&nbsp;<\/p>\n\n\n\n<p>Targeting-focused PPC campaigns attract pre-qualified, high-intent website visitors who convert better.<\/p>\n\n\n\n<p><strong>\u2b50 Faster Growth:&nbsp;<\/strong><\/p>\n\n\n\n<p>Scaling your PPC initiatives through effective management stimulates business growth by tapping into new markets.<\/p>\n\n\n\n<p><strong>\u2b50 Peace of Mind:<\/strong>&nbsp;<\/p>\n\n\n\n<p>Our ongoing PPC management, optimization, performance analysis, and reporting take work off your plate so you can focus on running daily operations.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Get Measurable Results: See Average 300% Year-Over-Year ROI for Our Clients<\/strong><\/h2>\n\n\n\n<p>The most compelling reason to partner with LairdandPartners for your PPC is simple &#8211; we drive sales and profit growth with proven results.<\/p>\n\n\n\n<p>On average, our clients see 300% ROI year-over-year through our Pay Per Click management campaigns. We&#8217;ve fostered long-term partnerships with brands across all major industries by meeting and exceeding performance benchmarks month after month.<\/p>\n\n\n\n<p>Just take a look at our case studies:<\/p>\n\n\n\n<p><strong>Company: National eCommerce Retailer<\/strong><\/p>\n\n\n\n<ul>\n<li>Achieved 4X Increase in Online Sales<\/li>\n\n\n\n<li>8X Increase in ROI<\/li>\n\n\n\n<li>41% Lower Cost Per Acquisition<\/li>\n\n\n\n<li>$24K Average Monthly Profit Increase<\/li>\n<\/ul>\n\n\n\n<p><strong>Company: Regional Law Firm<\/strong><\/p>\n\n\n\n<ul>\n<li>172% Rise in Lead Volume<\/li>\n\n\n\n<li>284% Increase in Lead Conversion Rate<\/li>\n\n\n\n<li>6.1X Higher ROI<\/li>\n\n\n\n<li>$29K Extra Profit Per Month<\/li>\n<\/ul>\n\n\n\n<p><strong>Company: Enterprise SaaS Provider<\/strong><\/p>\n\n\n\n<ul>\n<li>157% More MQLs Monthly<\/li>\n\n\n\n<li>94% Increase in Sales Qualified Leads<\/li>\n\n\n\n<li>$1.2 Million Annual Revenue Growth<\/li>\n\n\n\n<li>26% Boost in Customer Lifetime Value<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Experience the Power of Our Pay-Per-Click Services for Yourself!<\/strong><\/h2>\n\n\n\n<p>Crunching the numbers, it\u2019s clear that LairdandPartners&#8217; PPC management drives stunning ROI. Just imagine what working with our award-winning team could do for your business growth and profitability.<\/p>\n\n\n\n<p>Don\u2019t leave those PPC advertising dollars on the table. Partner with the pay-per-click experts ranked #1 in delivery, communication, and results-based performance.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Choose from Our Performance Packages, Custom-Tailored to Your Goals<\/strong><\/h2>\n\n\n\n<p>LairdandPartners offers flexible PPC program packages to match your budget and business objectives. Depending on your needs and scale, choose from Good, Better, or Best to get the right level of management support.<\/p>\n\n\n\n<p>Here is an overview of what\u2019s included at each tier:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Starter Package<\/strong><\/h3>\n\n\n\n<p>Our entry-level PPC management plan delivers tremendous value, including:<\/p>\n\n\n\n<ul>\n<li>Initial Audit of Existing Accounts<\/li>\n\n\n\n<li>Campaign Setup on Search Network<\/li>\n\n\n\n<li>Landing Page Design<\/li>\n\n\n\n<li>Keyword Research &amp; Implementation<\/li>\n\n\n\n<li>Ad Copywriting &amp; Testing<\/li>\n\n\n\n<li>Weekly Performance Reports<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Advanced Package<\/strong><\/h3>\n\n\n\n<p>Take your PPC game to the next level with our mid-tier management package:<\/p>\n\n\n\n<ul>\n<li>Expanded Campaigns on Search results, Display network, and Shopping Channels<\/li>\n\n\n\n<li>Increased Budgets &amp; Bids Optimization<\/li>\n\n\n\n<li>Enhanced Landing Page Testing &amp; Refinement<\/li>\n\n\n\n<li>Improved Ad Targeting and Keyword Expansion<\/li>\n\n\n\n<li>Automated Rules for Bid Adjustments<\/li>\n\n\n\n<li>Daily Campaign Monitoring and Optimization<\/li>\n\n\n\n<li>Customized Monthly Performance Reporting<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Enterprise Package<\/strong><\/h3>\n\n\n\n<p>Go full throttle on paid search with our comprehensive management plan:<\/p>\n\n\n\n<ul>\n<li>Complete Management of All PPC Campaigns<\/li>\n\n\n\n<li>Maximized Exposure Across All Networks<\/li>\n\n\n\n<li>Development of High Converting Dedicated Landing Pages<\/li>\n\n\n\n<li>A\/B Testing of Multiple Ad Variations<\/li>\n\n\n\n<li>Aggressive Bid Management for Increased Volume<\/li>\n\n\n\n<li>Daily Checks and Micro Campaign Optimization<\/li>\n\n\n\n<li>Detailed Performance Analytics Reporting<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Round-the-clock Account Management and Support!<\/strong><\/h2>\n\n\n\n<p>At LairdandPartners, a Google-certified marketing agency, we recognize that making your PPC initiatives successful takes an integrated, ongoing collaboration between our team and yours. That\u2019s why we assign dedicated PPC account managers to every client.<\/p>\n\n\n\n<p>Your personal manager will:<\/p>\n\n\n\n<ul>\n<li>Act as Your Strategic Partner: Guiding your campaigns in alignment with sales goals<\/li>\n\n\n\n<li>Offer Proactive Optimization: Continually enhance relevance, lower CPA, boost conversions<\/li>\n\n\n\n<li>Provide Ongoing Education: Explain reports, trends, and recommendations so you can learn<\/li>\n\n\n\n<li>Respond Quickly: Be available to answer questions and resolve concerns<\/li>\n<\/ul>\n\n\n\n<p>With round-the-clock coverage from real humans here when you need us, consider your PPC programs in good hands!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Why More Businesses Choose Our PPC Management Services Year After Year?<\/strong><\/h2>\n\n\n\n<p>When it comes to pay-per-click management, you have options. But LairdandPartners stands in a class of its own, as reflected by our off-the-charts client satisfaction scores.<\/p>\n\n\n\n<p>But don\u2019t just take our word for it. Discover first-hand what sets our PPC agency apart from the pack.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Premier Google Partner Agency<\/strong><\/h3>\n\n\n\n<p>As an exclusive Google Premier Partner, we meet stringent eligibility criteria for ad spend, account performance, and client retention.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Data-Focused Strategists<\/strong><\/h3>\n\n\n\n<p>Our team of data scientists, quant marketing analysts, and statisticians translate campaign performance numbers into actionable optimizations. We experiment scientifically through multivariate testing to determine ideal combinations for maximum conversions, eliminating any guesswork.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Customized Game Plans<\/strong><\/h3>\n\n\n\n<p>We reject a one-size-fits-all model; instead, we start each partnership by thoroughly examining your business and then collaborating closely on tailor-made success blueprints tied directly to your KPIs. Our workflows and reporting dashboards align with your individual objectives.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Revenue Focused<\/strong><\/h3>\n\n\n\n<p>We maintain a relentless focus on fueling sales growth and profitability. We aim to drive measurable expansion of your bottom line through increased high-quality conversions across programs. We track granular metrics at every touchpoint to ensure all activities and optimizations have a quantifiable impact on financial returns.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>White Glove Customer Service<\/strong><\/h3>\n\n\n\n<p>Our hands-on concierge approach makes clients feel like VIPs. You get round-the-clock support from your dedicated account manager, plus open access to owners and specialists. We provide transparent visibility into your accounts while explaining trends, innovations, and best practices in plain language. Our passion for partnerships retains clients.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Turn Insights Into More Customers Through Our Free PPC Audit!<\/strong><\/h2>\n\n\n\n<p>Get a free audit to improve your pay-per-click (PPC) advertising results. Our team of experts will review your current PPC campaigns and provide specific recommendations to get more customers.<\/p>\n\n\n\n<p>The audit will:<\/p>\n\n\n\n<p>&#8211; Find quick ways to improve your campaigns<\/p>\n\n\n\n<p>&#8211; Identify costly mistakes hurting your performance<\/p>\n\n\n\n<p>&#8211; Suggest better targeting strategies<\/p>\n\n\n\n<p>&#8211; Recommend expanding into neglected areas<\/p>\n\n\n\n<p>&#8211; Give you an action plan to significantly increase conversions<\/p>\n\n\n\n<p>With experience auditing thousands of PPC accounts, we can pinpoint issues and opportunities. We&#8217;ll assess your current setup and provide clear next steps to optimize your campaigns. Our roadmap will highlight priority areas to focus on for fast improvements.<\/p>\n\n\n\n<p>Partner with us to transform your PPC advertising success!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Convert Interest into Impact &#8211; Contact Us to Get Started!<\/strong><\/h2>\n\n\n\n<p>Want better results from your pay-per-click (PPC) campaigns? Our award-winning PPC experts have an unmatched record of driving more conversions and sales.<\/p>\n\n\n\n<p>Contact us at LairdandPartners to start our top-rated PPC management services designed to boost your success. Or get a free custom proposal by filling out our simple form.<\/p>\n\n\n\n<p>Call XXX or email XXX to speak to a digital marketing strategist within one day. Ignite your profit potential through our managed PPC services.<\/p>\n\n\n\n<p>Partner with us today to power up your PPC campaigns!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Commonly Asked Questions About Our PPC Advertising Services<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>What marketing services do you offer besides PPC campaigns?<\/strong><\/h3>\n\n\n\n<p>In addition to our core pay-per-click advertising services, we offer a full suite of digital marketing solutions, including SEO, content marketing, email marketing, and social media marketing. Our comprehensive services help brands boost visibility, engagement, and sales across channels. We also provide web design and development.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>What is the best way to launch a new PPC campaign?<\/strong><\/h3>\n\n\n\n<p>The most effective approach is to start with extensive keyword research to identify high-intent search queries aligned with your product or service offers. Next, we build tightly focused campaigns with relevant ad copy and landing pages. From there, we scale through ongoing split testing, bid adjustments, and location\/device targeting for efficiency. Working closely together drives the best results.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>How quickly can PPC campaigns drive traffic to my website?<\/strong><\/h3>\n\n\n\n<p>One of the best benefits of pay-per-click advertising is delivering website visitors literally within minutes of launching new campaigns. By only showing your ads to people searching for related keywords, you attract qualified prospects right from the start. We\u2019ll have your first PPC ads running on page one and driving clicks to your site right away. Ongoing optimization then compounds the quality of traffic.<\/p>\n<\/div><\/div>\n\n\n<style>.kadence-column6849_7c0ab8-8c > .kt-inside-inner-col,.kadence-column6849_7c0ab8-8c > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column6849_7c0ab8-8c > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column6849_7c0ab8-8c > .kt-inside-inner-col{flex-direction:column;}.kadence-column6849_7c0ab8-8c > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column6849_7c0ab8-8c > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column6849_7c0ab8-8c{position:relative;}@media all and (max-width: 1024px){.kadence-column6849_7c0ab8-8c > .kt-inside-inner-col{flex-direction:column;}}@media all and (max-width: 767px){.kadence-column6849_7c0ab8-8c > .kt-inside-inner-col{flex-direction:column;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column6849_7c0ab8-8c\"><div class=\"kt-inside-inner-col\"><\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Drive More Traffic and Sales With LairdandPartners&#8217; PPC Management Services | #1 Pay-Per-Click Advertising Agency As an award-winning pay-per-click management agency, LairdandPartners specializes in creating high-converting PPC marketing campaigns that deliver unmatched ROI. With over 15 years of experience running successful search advertising campaigns, our PPC experts have proven strategies and optimization techniques to help&#8230;<\/p>\n","protected":false},"author":6,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"hide","_kad_post_layout":"fullwidth","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"taxonomy_info":[],"featured_image_src_large":false,"author_info":{"display_name":"laird partners","author_link":"https:\/\/www.lairdandpartners.com\/author\/lairdandpartners\/"},"comment_info":0,"_links":{"self":[{"href":"https:\/\/www.lairdandpartners.com\/wp-json\/wp\/v2\/pages\/6849"}],"collection":[{"href":"https:\/\/www.lairdandpartners.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.lairdandpartners.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.lairdandpartners.com\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.lairdandpartners.com\/wp-json\/wp\/v2\/comments?post=6849"}],"version-history":[{"count":2,"href":"https:\/\/www.lairdandpartners.com\/wp-json\/wp\/v2\/pages\/6849\/revisions"}],"predecessor-version":[{"id":6851,"href":"https:\/\/www.lairdandpartners.com\/wp-json\/wp\/v2\/pages\/6849\/revisions\/6851"}],"wp:attachment":[{"href":"https:\/\/www.lairdandpartners.com\/wp-json\/wp\/v2\/media?parent=6849"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}